Category: Value Chain Analysis

IKEA is a Swedish furniture-manufacturing multinational conglomerate. Ingvar Kamprad founded the furniture company in 1943. Today, we’ll discuss the value chain analysis of IKEA; primary and supporting activities involved …

Starbucks is a premium retail coffee chain American multinational company. Gordon Bowker, Zev Siegl, and Jerry Baldwin started the retail coffee chain brand in 1971. Today, we’ll discuss the …

Zara is the world’s leading Spanish retail fashion brand. Amancio Ortega and Rosalia Mera founded the fashion brand in 1975. Today, we’ll discuss the value chain analysis of Zara; …

Coca-Cola is a soda and soft drink manufacturing American multinational corporation. John Stitch Pemberton founded the cola drink company in 1886. Today, we’ll discuss the value chain analysis of …

Apple Inc. is a smartphone manufacturing and premium technology American multinational corporation. Steve Jobs, Ronald Wayne, and Steve Wozniak founded the tech company in 1976. Today, we’ll discuss the …

H&M (Hennes & Mauritz AB) is a Sweden fast-fashion and retail clothing multinational company. Erling Persson founded the fashion and retail clothing brand in 1947. Today, we’ll discuss the …

Samsung is a South Korean technology and consumer electronics multinational conglomerate corporation. Lee Byung founded the business in 1938 as a trading firm; and shifted its focus towards consumer …